The Evolution of Pabst Blue Ribbon’s Beer Advertising

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Pabst Blue Ribbon Beer Ads - Come Back To

Take note of the men in suits. This is no longer the cure for your indigestion. In fact, it’s what professionals choose to drink after a long day’s work. Take note of the glasses these men are holding. The beer is meant to be sipped, not chugged. Now, what would these men do when they see how frat boys nowadays drink the draught version upside-down and with a large straw? They’ve certainly cheapened the classy beer that was supposed to be enjoyed like fine wine.

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